Linus and I were Army mates. We lost contact but reconnected while he was doing his grocery shopping at Tiong Bahru Market. Linus was running his own business selling apparel online. We decided to combine expertise and thus Marketfresh was born.
Our plan was to run Marketfresh on a part time basis. Linus took care of the website and other technical aspects while I managed vendors and fulfillment. Our idea was simple enough. Collate groceries from stallholders in Tiong Bahru Market and sell them online.